The Head of State familiarized himself with the activities of the Foundation, established on his instructions as a key institution for supporting the domestic creative sector.

The President was informed that the new space would become a point of attraction for industry representatives, youth, investors, and tourists. The office is designed as a showroom, presenting the full cycle of creating a creative product – from idea and production to implementation and promotion.

Kassym-Jomart Tokayev was presented with thematic halls, including jewelry and carpentry workshops, music halls, a carpet art hall, an artists' hall, and a fashion zone. One of the key locations is the Yurt Capsule. This is an immersive space where the traditional form of the yurt receives a modern technological reinterpretation. The project combines digital art, multimedia content, and cultural storytelling.

The Head of State was also presented with the concept of Kazakhstan's country branding, aimed at unlocking tourism potential through a modern interpretation of cultural heritage, the development of creative industries, and the strengthening of national identity.

The Creative Industries Development Fund will operate in four main areas: identifying and supporting talent, attracting investments, developing infrastructure, and assisting in promoting Kazakhstani creative products to foreign markets. It will also become a coordination center for regional hubs opened in all regional centers.

Today, around 48,000 businesses employing about 160,000 people operate in Kazakhstan's creative economy. Cinema and animation, game development, digital art, fashion, design, and folk crafts make a significant contribution to the industry.